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Asian Institute of Research, Journal Publication, Journal Academics, Education Journal, Asian Institute
Asian Institute of Research, Journal Publication, Journal Academics, Education Journal, Asian Institute

Economics and Business

Quarterly Reviews

ISSN 2775-9237 (Online)

asian institute research, jeb, journal of economics and business, economics journal, accunting journal, business journal, managemet journal
asian institute research, jeb, journal of economics and business, economics journal, accunting journal, business journal, managemet journal
asian institute research, jeb, journal of economics and business, economics journal, accunting journal, business journal, managemet journal
asian institute research, jeb, journal of economics and business, economics journal, accunting journal, business journal, managemet journal
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Published: 25 October 2024

Research on the Path of Enabling Rural Revitalization by Intangible Cultural Heritage Industry: A Case Study of Zhouwang Temple in Haining City (Take the Sericulture Base of Yunlong Village as an Example)

Jin Kexi, Zhu Mengling, Shi Yuankai, He Peiyang, Zhang Han, Song Lulu

Zhejiang University of Financial & Economics Dongfang College, China

asian institute research, jeb, journal of economics and business, economics journal, accunting journal, business journal, management journal

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doi

10.31014/aior.1992.07.04.619

Pages: 55-67

Keywords: Micro, Horizontal Comparison, Path Analysis, Rural Development, Economic Potential

Abstract

Giving full play to the value of intangible cultural heritage is helpful in solving the pain points and blocking points of rural revitalization in the new era. At present, many scholars have studied the path of non-sericulture enabling rural revitalization, but mainly from a macro perspective, based on exploring the role and significance of sericulture enabling rural revitalization as a whole industry, and lack of exploring its impact on local rural revitalization from a micro perspective. Based on the sericulture base of Yunlong Village, this paper finds the problems existing in the base and analyzes the relevant paths through horizontal comparison of other successful cases. On the premise of realizing local economic development, this paper provides theoretical support for other sericulture bases to improve the development of the whole sericulture industry.

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